Alice Pearce (October 16, 1917 – March 3, 1966) was an American actress. She was brought to Hollywood by Gene Kelly to reprise her Broadway performance in the film version of On the Town (1949). Pearce played comedic supporting roles in several films, before being cast as nosy neighbor Gladys Kravitz in the television sitcom Bewitched in 1964. She won the Primetime Emmy Award for Outstanding Supporting Actress in a Comedy Series posthumously after the second season of the series. She died from ovarian cancer in 1966.

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Pearce was married twice; in 1948, she married composer John Rox. In 1957, Rox died of a heart attack. In 1964, she married stage manager Paul Davis, with whom she remained until her death. Pearce had no children.

Pearce was a good friend of actor and photographer Cris Alexander. When Alexander was working on the illustrations for Patrick Dennis's bestseller Little Me he asked Pearce to appear in the work as Winnie, the reform school friend of Belle Poitrine, the biography's subject. She also appeared as several characters in Dennis' and Alexander's later project, First Lady: My Thirty Days at the White House.